Social Media Executive

You will: 

  • Perform research on current benchmark trends and audience preferences

  • Design and implement a social media strategy to align with business goals

  • Set specific objectives and report on ROI

  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news) meaningful connections and encourages community members to take action.

  • Monitor SEO and web traffic metrics

  • Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews

  • Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)

  • Suggest and implement new features to develop brand awareness, like promotions and competitions

  • Stay up-to-date with current technologies and trends in social media, design tools and applications

  • Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

  • Optimize company pages within each platform to increase the visibility of company’s social content

  • Create editorial calendars

  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information


You have: 

  • Bachelor's degree in business, marketing, or related field

  • 2+ work experience as a Social media manager

  • Hands-on experience in content management

  • Excellent copywriting skills

  • Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram and other social media best practices

  • Ability to deliver creative content (text, image and video)

  • Solid knowledge of SEO, web traffic metrics, keyword research and Google Analytics

  • Knowledge of online marketing channels

  • Familiarity with web design

  • Excellent communication skills

  • Excellent Analytical and multitasking skills

  • Team player

  • Good time-management skills

  • Critical thinker and problem-solving skills

  • Social Media Strategist using social media for brand awareness and impressions

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